Tether Submits $1.1 Billion All-Cash Bid to Acquire Juventus FC

Tether, the company that created the largest stablecoin in the world (USDT), has officially moved to buy one of the most well-known football teams. The company boldly expanded its asset portfolio on Friday night by announcing that it had made a legally binding, all-cash offer to buy the majority of Juventus Football Club.
Exor N.V., the holding company of the powerful Agnelli family, which has owned the club for over a century and presently owns a 65.4% stake, is the target of the bid.
The Deal by the Numbers
According to the official statement and financial reports, Tether’s offer values the “Old Lady” of Italian football at approximately €1.1 billion ($1.17 billion).
- Offer Price: Tether has offered €2.66 per share, representing a significant premium over Juventus’ recent closing market price.
- Structure: The bid is for Exor’s entire 65.4% stake. If accepted, Tether intends to launch a mandatory public tender offer to purchase all remaining shares at the same price to take the company private.
- The “Sweetener”: To demonstrate long-term commitment, Tether has pledged to inject an additional €1 billion directly into the club’s coffers to fund player transfers, stadium upgrades, and commercial development if the takeover is successful.
Although Tether has been expanding into commodities, renewable energy, and artificial intelligence throughout 2025, Paolo Ardoino, the CEO of Tether, finds this decision to be extremely personal.
Ardoino, a lifelong Juventus fan and Italian national, presented the bid as an attempt to give the team back its competitive advantage and financial stability. “Juventus is a symbol of Italian excellence with a truly global presence,” Ardoino wrote in the proposal. “With patience, independence, and an emphasis on long-term resilience, these values reflect how we have built Tether.”
Earlier this year, Tether had already started circling the team, purchasing a minority stake (roughly 10%) between February and April 2025. This complete takeover offer is the result of that approach.
The Agnelli family is a significant obstacle to the acquisition, even though the all-cash offer is very profitable.
Press outlets like AFP and Reuters were informed right away by people close to Exor that the proposal was quickly rejected.
- “Not for Sale”: An insider close to Exor stated late Friday, “Juventus is not for sale.”
- History: The Agnelli family has controlled Juventus since 1923, marking the longest continuous ownership of a sports franchise in the world. Giving up control to a cryptocurrency firm would mark the end of an era.
Market analysts, however, surmise that Tether’s public announcement of the bid is intended to exert pressure on Exor’s board. Juventus has experienced capital increases and losses in recent years due to financial difficulties. Minority shareholders may find Tether’s offer of instant liquidity and debt relief appealing, which could compel Exor to change its mind.
Note: This news was written by our editor, rewritten with the help of AI, and reviewed by our editor to ensure its accuracy and compliance with our standards.




